ANTHONY RAMSAY LinkedIn Instagram Substack

Creative Engineering + Communications, based in Ontario, Canada

KW Rising · Media, Kitchener-Waterloo

Waterloo Region,
in your pocket.

Hyper-local entertainment and media, celebrating Kitchener-Waterloo through authentic storytelling and the culture that makes it unique.

01

Brand strategy

Content, social, lifestyle, entertainment, community and culture: a meeting point for the whole region to connect over real events. KW Rising is for everyone in Waterloo Region, whatever your age or background, and it keeps the tone welcoming and positive: what's on, who's doing something worth seeing, and where to be this weekend.

  • Positioning and voice
  • Audience and community
  • Content pillars
  • Event programming
  • Partnerships
02

Visual identity

Developing the visual direction of KW Rising's content: one consistent look and voice across 900 posts.

  • Art direction
  • Image selection
  • Music and sound
  • Copywriting
  • Post and story templates
03

Audience by city

67% in Waterloo Region
27KFollowers

Web Design
& Branding

Websites designed in-house, and managed.

adriftnote.com

Adrift Note

A message in a bottle. Write what you need to say, toss it into the sea, and a stranger's bottle washes back. Anonymous, with nothing kept about you. adriftnote.com ↗

  • Concept, design and build
  • Anonymous, nothing stored
  • Read a bottle, toss one back
  • Keep a copy or let it drift on
backstage.hive.co

Backstage by Hive

AI tools, articles, community and video for live event marketers working out how AI fits into promoting shows, selling tickets and filling rooms. Hive designed and built the site; I work on it on contract, keeping it updated as the toolkit grows. backstage.hive.co ↗

  • On contract with Hive
  • Ongoing updates and tweaks
  • Original design by Hive
duetruenorth.ca

Due True North

Every major class action lawsuit in Canada, in one place. Search by company, product or province, find the ones you're part of, then claim what's yours on the official source. Free, in English and French. duetruenorth.ca ↗

  • Naming, mark and colour
  • Design and build
  • Case database from six official sources
  • Search, filters, list and grid views
  • Copy in English and French
events.kwrising.ca

KW Rising Events

The events calendar for Kitchener-Waterloo, updated daily under the KW Rising brand. Music, arts, community, sports and nightlife in one feed, with a weekly email and a way for anyone to submit an event. events.kwrising.ca ↗

  • Design and build
  • Daily listings across five categories
  • Grid and list views
  • Event submissions
  • Weekly email

Audio production
& sound design

Creating sonic landscapes and audio experiences that resonate. From music production to sound design for digital experiences.

Waves

An LP, released October 18, 2017. Thirty-one minutes, written, recorded and produced alone, with a video for every track.

  • LP · 2017
  • 31:00
  • Written, recorded and produced
  • A video for every track
Waves album cover

Metropolis

Released in 2013. Twelve tracks written with W. Smith, B. Bahab and C. Latham, produced with Dutchboy, Zayd, Nova and Astral Black. Mixed by Megalith, with additional mixing by Ty Danelly.

  • 2013 · 12 tracks
  • Do It · Dark City · Home
  • Money Meeting · Holla · City Lights
  • Love Games · Vampire · Rainy Daze
  • Super Villain · Spirit Bomb · Top of the World
Metropolis album cover

Things I've
shipped.

Ideas shipped as apps. The concepts, including the brand, front end and back end developed individually in-house.

Have an idea you'd like to bring to life? Contact me.

01 2K+App downloads 4On the App Store

Patois Pal

Learn Jamaican Patois through games, conversations and cultural context. Three seasons of lessons, four challenge modes, Jamaican Dominoes, an AI translator that explains the slang, and a Culture tab on Jamaica's history, food and landmarks.

  • iPhone and iPad
  • Education
  • Free, with Pro and season passes
  • Three seasons, four modes
  • Story and Survival modes
  • AI translator, Culture tab
  • App Store ↗
Patois Pal

Squeegee Paint Studio

Place wet paint on a canvas, then drag a rubber blade straight through it and watch dollops stretch into long ribbons of colour. Submitted to the App Store.

Coming soon
  • In review with Apple
  • Eleven canvases to pull through
  • Apple Pencil pressure changes the paint
  • iPhone and iPad
  • Free, with one optional purchase
Squeegee Paint Studio app icon

progressive by ramsay

A progressive overload training log designed like a Braun instrument. After the last set of an exercise it asks one question: could you have done more? That answer sets your next session, so you walk into the gym with every target already filled in. Lifting, calisthenics and cardio, fully offline.

Coming soon
  • Headed to the App Store
  • iPhone
  • Health and Fitness
  • One-time purchase, no subscriptions
  • Fully offline, no account
  • One question sets your next session
progressive by ramsay app icon

Loc'd In

A care companion for locs, from the first few weeks to freeform years in. Retwist, wash and detox timing that follows your stage, a care log with cost tracking, fifteen loc-safe recipes, a photo timeline and a stylist finder. Everything stays on the device.

  • iPhone and iPad
  • Lifestyle
  • One-time purchase, no subscriptions
  • Private, on-device only
  • Reminders for overdue care
  • Stylist finder on Apple Maps
  • App Store ↗
Loc'd In on the App Store

AuraFarm

A livestream simulator: your stage, your audience. Go live to a crowd that isn't there, watch AI-written chat roll in across five moods from wholesome to toxic, take shoutouts and donations, and record it all straight to your camera roll.

  • iPhone and iPad
  • Entertainment
  • Free, with Basic and Pro
  • Five chat moods, custom viewers
  • 9:16 and 16:9 recording
  • Achievements, daily challenges
  • App Store ↗
AuraFarm

Games

I've always been passionate about games. They create a kind of magic for the imagination that nothing else quite does, and as an avid gamer, building them was always going to follow. Here are the games I've developed, available on the web, on iOS, or both.

Pothole Fury

Dodge the potholes. Survive the road. Every pothole's a hazard, every ramp's a stunt, every cop's a chase. Race five real cities and see how far your fury takes you, from Kitchener-Waterloo to the world.

Available on iOS and browser

Play in the browser ↗ App Store ↗
  • Kitchener-Waterloo, Toronto, New York
  • Los Angeles, Miami
  • Ramps, barrel rolls, stuck landings
  • Police pursuits, Nitro to outrun them
  • A garage to unlock and paint
  • Shake to barrel roll on iPhone
  • Free, with in-app purchases
Pothole Fury poster

Whisker Hollow

A cozy cat sanctuary simulator for all ages. In the works now, with more to show soon.

Coming soon
  • In development
  • For all ages
  • iOS
Whisker Hollow app icon